80. Michael “Mischa” Windross, Journalist

Wanted to write about burning issues, not burned food

Mickey is a man with very strongly held viewpoints. He sees the world as divided between either the avaricious and dishonest and the virtuous and honest. This often conflicts directly with how he sees his role as a journalist: as a discoverer and teller of truth. Fact and strongly held viewpoints do not always mix. He deals with that conflict in a variety of ways, many of which he admits are pretty funny. He is given to long screeds delivered to friends who have heard it all before and get a laugh by egging Mickey on. Another is writing long opinion pieces in a blog that he writes under the pseudonym “Mischa Winer.” And finally, he writes occasional food articles and restaurant reviews, pastimes that led Mickey in very surprising directions, the first to a bestseller, the second to a cult following on the internet. Mickey started writing the food articles as a joke. He would take a well-known recipe and attempt to reproduce it at home in his apartment’s cramped kitchen. Quiche Lorraine is one of the first. The results were rarely good – especially in the first couple of attempts –  leading him to write about “Kitchen Catastrophes,” why things went so wrong, and how to fix them. After doing this for a year or two, he bundled a bunch of these adventures together and sent them off to a book editor who when nuts, worked out a book deal, and was astounded at the result. Mickey always wanted a bestseller, but one about some burning issue of the day, not about burned food. But suddenly, there was Mickey doing book tours and television interviews. His tiny kitchen became a shrine for weekend cooks until Mickey’s wife had enough and insisted they move to a bigger, better place. The restaurant reviews were almost as successful. Mickey focused on the pretensions of “big deal” restaurants and made fun of them. At first, the restaurants screamed calling Mickey all sorts of names. But they noticed that when Mickey did a number on them, business got even better. So, they started buying advertising on his podcast, giving Mickey a significant income stream. The trouble in all this is Mickey is becoming just the sort of person that he would do screeds about. Self-satisfied, avaricious, and not always as honest as he would like. In a word, it is hampering his ability to be the kind of journalist he had hoped to be. That makes him angry. And so, he does screeds about that, providing great entertainment for all his close friends. Still, he has to admit, it isn’t such a bad life. He has a bigger and fancier kitchen now. He cooks more too, pastries and breads as well as main dishes. And so, the kitchen calamities keep coming, one after another. He’s now compiling some of them into a new book. And he still does an occasional restaurant review although not with the same verve as before. He’s gotten to know some of the restaurant owners and chefs he once mocked with such sanctimonious glee. And some are now good friends. So now, Mickey is looking for new targets. He’s thought about politicians but decided they are too easy a target and there are too many political writers anyway. But lately he’s been visiting high-end art galleries and having fun.

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